Posted by: Aamir Attaa on August 4, 2008 at 5:15 AM
Zong has started a video service (similar to Ufone’s Video News Alerts that they launched 2 weeks ago) that will offer 5 video news alerts and breaking news to be sent to mobile subscribers via MMS.
Zong has partnered Geo News and Geo Super to bring these latest happenings to customers’ mobile phones with its service that Zong calls “Video on Demand”; but actually service is not exactly what Video on Demand services should offer.
How to Subscribe Zong Video on Demand
With Zong’s Video on Demand you can subscribe to two type of news, which is Geo News and Geo Super. Both services should be activated separately and hence they are charged separately too. (Check below for Video on Demand service charges)
To subscribe to GEO NEWS: write an SMS NEWS and send it to 632
To subscribe to GEO Super: write an SMS SPORTS and send it to 632
How to un-subscribe
In order to unsubscribe and stop receiving video clips, send an SMS ‘UNNEWS’ or ‘UN NEWS’ and send it to 636
In order to unsubscribe from all channels send an SMS ‘UN ALL’ or ‘UNALL’ and send it 636
Zong Video on Demand Service Charges
Subscription charges are Rs. 50/- plus tax per month
Note: these charges are per channel, which means you will have to pay Rs. 100 plus tax if you subscribe to Geo News and Geo Super both.
Un-subscription @ Rs.2 + tax
Zong Video on Demand Features
Subscribed users will receive news clips through MMS five times a day between 10:00 a.m. to 7:00 pm
Subscribed users will receive clips of breaking news within the above mentioned time slots
Only for GPRS and MMS Handsets only
GPRS & MMS should be enabled
There will be no charges on receiving the MMS
This service is available to all prepaid and postpaid subscribers of ZONG
If you want single news update but don’t want to subscribe to Video on Demand
If you want a single update on latest happenings and do not want to subscribe to the service; please do the following
For GEO NEWS: sms NEWS to 632
For GEO SUPER: sms SPORTS to 632
Charges for single news update will be Rs. 10/- plus tax per request
Posted by: Aamir Attaa on July 20, 2008 at 4:28 PM
Following Lakson and World Call Group, Warid Telecom is going to start an English Daily Newspaper to support its business entities in Pakistan. A source familiar with the situation confirmed that parent group of Warid Telecom was planning for their existence in Pakistani Media for a long.
Source told that initially Dhabi Group had TV channel in their mind, however, feasibility and market trends led them to conclude with a daily newspaper; however its name is not revealed yet. Islamabad based English Newspaper will publish its first paper on December 25th, 2008, added our source.
Editor ‘The News’ for Rawalpindi, who was associated with Jang Group for last couple of decades, has been assigned the editorship for this upcoming paper.
Posted by: Aamir Attaa on July 19, 2008 at 1:28 PM
Empty slot for Online PR Distribution service in Pakistan has been filled with the launch of PR Palace that claims to be Pakistan’s first Electronic Press Release, Photo News and Video News Release Distribution Service for Professional Communicators.
This is going to be a very productive start for the public relation managers, who are seen struggling while circulating their Press Releases. PR Palace, launched in private beta, offer businesses to post PRs on their website that will also be distributed electronically on daily bases, for free, to a mailing lists of Journalists, Media Managers, Key Officials of Public/ Private Sector, Civil Society Organizations, Industry Professionals, Universities and Students, etc.
The Beta website can be seen here: www.PRpalace.com, and the official launch is expected at ITCN ASIA 2008.
Posted by: Aamir Attaa on July 18, 2008 at 8:36 AM
Cellular companies are coming up with innovative value added services in order to acquire new and retain their existing customers. Maybe, it’s nothing new to get video news on your mobile phones for a developed country’s cellular subscriber, but this is happening for the first time in Pakistan.
Ufone offers Video News service to be delivered on your mobile phone. It is a matter of fact that the geopolitical situation and the current national scenarios have diverted people’s attractions from drama serials to News channels. The demand was sensed by Ufone and now they have come up with a service that is very inexpensive, and it can keep people updated with latest happenings while they are on the go.
The good thing is that you won’t be charged for any MMS or GPRS as Telenor or Mobilink’s TV, instead you will be charged Rs. 61 (including Taxes) for a month long Video News on your ufone number.
How to subscribe to Ufone Video News Service?
Subscribing to Video News service is very simple…
Just send write an SMS->NEWS->and sent it to 2478
After sending this message, you will receive a confirmation and that all…you will start receiving News Videos on your Ufone number.
Note: You must be subscribed to MMS, in order to get video clips. So in case MMS is not activated on your Ufone number, just call 333 and ask them to activate your GRPS and MMS or send your mobile model, e.g. Nokia 6300, to ‘222’. You will receive your GPRS and MMS Settings in the form of an SMS. Simply save it and your done.
To view step by step method for activating GPRS on Ufone click here
Service Charges
Service Charges are Rs. 61 per month (Including Taxes)
That’s all; you won’t be charged anything else. Receiving MMS is free for this service.
How Many News Videos you will get?
Subscribed users are likely to receive news clips through MMS thrice a day between 9:00 am - 9:00 pm.
Additionally, users will also receive clips of breaking news in the same time slot.
How to unsubscribe
So if you think that Ufone News Video service is of no use for you then unsubscribe it by sending an SMS
Type ‘UNSUB’ and send it to 2479
Please note that your subscription fee of Rs. 61 that you paid for service will not be refunded on subscription.
Posted by: Aamir Attaa on July 14, 2008 at 3:50 PM
We have plenty of choice when it comes to TV Channels, specifically News TV Channels. But investors in the country can still see the potential in electronic media. After successful launch and mixed response for Express News, the group has decided to launch Express News English Channel. Express group (Lakson Group of Company) is largely considered as a direct competitor to Jang Group, who has been suffering to launch its Geo English Channel for quite some time.
On other hands, DAWN is quite firm at its position while making a repute being the first English News TV Channel of Pakistan.
Express News is Hiring too
Express News has been hiring for following categories
Creative
Finance
Human Resource
Information Technology
Fashion and Makeup
Marketing
News
Programming
Sales
These are plenty of job opening in variety of categories and in various cities. To apply click here
If you are running a blog or a website that caters to Pakistani audience, like mine, then you must be missing lots of potential revenues despite you are using ADSENSE, AdBright, eTology or any of other available ad networks.
The main reason for very low CTR (Click Through Rate, the rate at which ads are being clicked) is because ads being displayed by AdSense or other ad networks are of no interest to our local visitors. Let’s look into this snapshot (from ProPakistani.com) that displayed 4 ads and I see all of them are of no use for a visitor from Lahore; who is actually more of interested in products and services offered in Pakistan.
I personally had been badly missing a localized ad network, which could bring in local publishers and advertisers. There is no doubt that, in Pakistan, online advertising is not that popular, but the potential is there. As the trends are changing we can expect huge online media buying in coming days, specifically from large multi nationals and eventually the local service providers.
Led by Mr. Aamir Sarfraz, Bramerz (Pvt) Ltd launched this Pakistan’s first ad serving network, named as clickClick, with an aim to bridge the gap between the local advertisers and web publishers;
Process for signing up and other procedures seem quite similar to other ad networks, however the edge that clickClick can get you local advertisers is going to make some difference for publishers and website owners in Pakistan. They have taken aboard few publishers and advertisers already; however my application is still pending. Hope they are going to process it soon.
“In addition to our own tweaks that make our solution better than anything out there, we’re promoting local content. Local advertisers and local publishers. After all, it’s all about who and how you network. That’s the kind of support we’re extending to the local industries” read a PR from Bramerz.
As I am not signed up with them yet, so no words about CPC or CPM rates, but my expectations are high.
For more details for publishers click here
For details regarding advertisers click here
Signup for clickClick account here
Posted by: Aamir Attaa on June 27, 2008 at 12:41 PM
Comprehending the increasing popularity of Dial Tunes and melodies being played instead of those old aged Rings…Zong now offers you to select the dial tunes with a single click. For example, if you are calling you friend, and you hear a song that you like a lot, simply press * button to set this particular tune for your number. Now onwards, when someone will call you, they are going to hear this tune.
Dial Tunes Website
You can also select and manage your dial tunes from Zong’s official website that offers almost 5,000 dial tunes for you to select.
Or simply type the keyword and grab your Dial tune
You can register your number on this website, and log-in to save your proffered Dial Tunes to be used in future.
Record Your Own Dial Tune
Okay if you want to record your own voice, or some other music file to set as your Dial Tune, that’s possible with Zong. Just dial 230 & select the “record your own Dial tune” option & record what ever you want your friends & family to hear.
Dial 230
Press option 3 to select “record your own Dial Tune”
Remember that you must be subscribed to Zong Dial Tunes first. You can subscriber by dialing 230 or Send “REG” to 230
Selecting Dial Tunes from Mobile Phone
An easiest method to select the Dial Tune that you like is by Dialing 230 where the automated voice will help you in selecting the category you are interested in and then the Zong Dial Tunes of your choice.
And in case you know the Dial Tune code, you can select the option from the menu and enter the code. Content code is available on the website and from Zong Dial Tunes flyers. You can browse through the Zong Dial Tunes website and purchase as many Zong Dial Tunes as you want.
Selecting Dial Tune through SMS
If you know the Dial Tune Code, then you can simply buy this dial tune by simply sending the code to 230
Send SMS: <content code> to 230.
Specific Dial Tune for Specific Numbers
Yes, you can assign Dial Tune to specific callers; each of them will hear different Dial Tune. For that visit Zong’s Dial Tune Website and assign different tunes to different callers.
Charges
Subscription to Dial Tune service is free of cost.
Daily fee Rs. 1.21 = Rs. 36.3 per month including Taxes
Download charges (from internet) Rs. 5 + tax
IVR charges (from handset) Rs. 5 + tax
Zong has started a video service (similar to Ufone’s Video News Alerts that they launched 2 weeks ago) that will offer 5 video news alerts and breaking news to be sent to mobile subscribers via MMS.
Following Lakson and World Call Group, Warid Telecom is going to start an English Daily Newspaper to support its business entities in Pakistan. A source familiar with the situation confirmed that parent group of Warid Telecom was planning for their existence in Pakistani Media for a long.
Empty slot for Online PR Distribution service in Pakistan has been filled with the launch of 
Cellular companies are coming up with innovative value added services in order to acquire new and retain their existing customers. Maybe, it’s nothing new to get video news on your mobile phones for a developed country’s cellular subscriber, but this is happening for the first time in Pakistan.
Led by Mr. Aamir Sarfraz, Bramerz (Pvt) Ltd launched this Pakistan’s first ad serving network, named as 
